Why Microsoft Dynamics CRM?
Of course you have customers—every business does. Which is why every business needs Customer Relationship Management (CRM) solutions.
At its core, CRM involves three basic steps: finding and developing customer relationships, keeping customers happy, and growing these relationships to enhance your business profitability.
It's one thing to identify a loyal customer; it's another to cultivate that loyalty. To do this, you have to know your customers. Knowledge is power, and CRM delivers.
From centralizing customer information and correspondence across your organization to identifying new avenues of business growth to capturing proven workflows, CRM has features and components that can help your business become more responsive to your customer’s needs.
CRM products help organizations of all sizes, within all industries, to build more fruitful, productive relationships with current customers, and forge relationships with new ones
Microsoft Dynamics™ CRM encompasses all the best practices of CRM, with all the flexibility, familiarity, and functionality you’d expect from Microsoft. It’s a CRM solution that works the way you do, the way your business does, and the way technology should.
What Is CRM?
CRM describes the technologies and business processes focused on the points of contact between a company and its customers. CRM is designed to provide executives with a detailed view of their customers, with the goal of optimizing customer experience and enabling the business to build deeper and more-profitable customer relationships.
Who Uses CRM?
Companies and institutions of all sizes—including governments, universities, and nonprofit organizations—use CRM solutions to help them cut costs, improve services and maximize customer satisfaction. CRM solutions apply to a broad range of industries and vertical markets, including financial services, telecommunications, manufacturing, hospitality, and professional services such as legal, engineering, and accounting. Businesses worldwide have come to understand the value CRM technology has to offer, and they're looking to solution providers to help them gain competitive advantage from their CRM solutions.
Why Microsoft Dynamics CRM?
Early CRM technology was complex, costly, and plagued by poor user adoption. According to a Forrester Research study conducted in 2005, more than 60 percent of users were “unhappy” with their CRM system. The same study also found that 50 percent of CRM projects failed to achieve ROI expectations.
To address these challenges, Microsoft focused on building CRM technology that promoted user productivity, business agility, and technical flexibility. Designed to work with Microsoft Office Outlook and built with a Microsoft .NET Web Services architecture, Microsoft Dynamics CRM delivers lower training costs, broader user adoption, less application switching, higher productivity, greater mobility, and a faster return on investment than competing CRM products.
Microsoft Dynamics CRM is available in 22 languages and has more than 10,000 business customers and 400,000 total users. Its proven ability to help businesses attract and retain customers has made it one of the fastest-growing CRM solutions on the market.
Empower your customers, increase your reach, and elevate your business.
Why use IMS for your CRM project?
Because our consultants have the skills and expertise to deliver and successful CRM implementation. For years, we have worked very closely with Microsoft CRM .Net technologies to deliver custom-tailored CRM systems that adapt to your business and work the way it does.
IMS provides Dynamics CRM implementation, customization and support. We aim to provide a CRM solutions that bridge the gap between your disparate systems in your organization to empower your customer-facing representatives and add real-time insight into key customer issues and financial developments.
Our solutions help you quickly launch state-of-the-art CRM solutions that perfectly blend around your current business processes with minimum disruption and maximum return on your investment.